Rod is a down-in-the-trenches sales coach. He goes into the field with salespeople to take them through the new fundamentals in order to be successful the first time out of the box. Sales coaching is necessary to increase sales performance, and it's about helping your salespeople work through change. Today's selling environment is no longer the same—it has become a buyer's world of leveraging price against your product and/or service. Once Rod builds or realigns your sales process, he implements phase two—teaching individuals how to use the new system to ensure success.
Rod has developed his techniques and processes over a 20-year period. He constantly tweaks his approach to maximize performance in the field. He has perfected his skills by staying in the trenches testing and building the "best practices." He will develop breakthrough concepts with his own sales process, then test each against performance numbers—never leaving anything to chance!
